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The Federal Communications Commission (FCC) has taken a significant step in the fight against scam robocalls by voting to ban the use of AI-generated voices in robocalls targeting consumers. This unanimous ruling makes it illegal for companies to use AI-generated voices in unsolicited robocalls, with immediate effect. The decision aims to combat the use of voice-cloning technology by bad actors to deceive and defraud the public.FCC Chairwoman Jessica Rosenworcel emphasized the impact of AI-generated voices in unsolicited robocalls, stating, “Bad actors are using AI-generated voices in unsolicited robocalls to extort vulnerable family, imitate celebrities, and misinform voters. We’re putting the fraudsters behind these robocalls on notice.”The ban on AI-generated voices in robocalls empowers the FCC to take enforcement actions against companies that violate the regulation. It also provides state attorneys general with new tools to crack down on these scams and ensure the protection of the public. The ruling clarifies that AI-generated voices are now considered “an artificial or prerecorded voice” under the Telephone Consumer Protection Act (TCPA), thereby restricting their use for non-emergency purposes without prior consent.This decision comes in the wake of increased concerns about the use of AI-generated voices to deceive voters and perpetrate fraudulent activities. The FCC’s action sends a clear message that the exploitation of AI technology to scam people and mislead the public will not be tolerated.The ban on AI-generated voices in robocalls is a significant development in the ongoing efforts to combat fraudulent and deceptive robocall practices. It provides a legal framework to hold bad actors accountable for using AI voice-cloning tools to perpetrate scams and misinformation. The FCC’s proactive stance in addressing this issue reflects a commitment to protecting consumers from the harmful impact of deceptive robocalls.The unanimous decision by the FCC to ban AI-generated voices in robocalls represents a crucial step in safeguarding the public from the pervasive threat of scam robocalls. By leveraging regulatory measures and empowering law enforcement authorities, the FCC is taking a proactive approach to combatting fraudulent robocall practices and ensuring the integrity of communication channels.In conclusion, the FCC’s ban on AI-generated voices in robocalls is a significant milestone in the ongoing battle against deceptive and fraudulent robocall practices. The decision reflects a concerted effort to protect consumers from the harmful impact of unsolicited robocalls and demonstrates a commitment to upholding the integrity of communication platforms. The ban provides state attorneys general with enhanced tools to combat scam robocalls and sends a clear message to bad actors that the use of AI-generated voices for fraudulent purposes will not be tolerated.